Real Estate Agents With a Plan: Why Digital Marketing Is Critical to Selling Your Home
Posted by Tamara Williams on
Without sharp digital marketing skills, an agent could inadvertently cause your house to sit on the market or sell for below top dollar because of an inability to target and attract the right buyers.
Why is real estate digital marketing important?
Real estate digital marketing is both a critical and difficult skill to master. For an agent, digital marketing skills mean the difference between the perfect buyer finding your house or your home sitting on the market for too long. Gone are the days when you could rely on a "For Sale" sign on the corner. Marketing starts with great photographs, a detailed description, even a dedicated website page, but digital marketing goes beyond just posting the home online. It requires an agent who knows how to…
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